According to, there were a few WWE backstage officials who were of the opinion that putting the Intercontinental Title on ”The Lunatic on the loose” Dean Ambrose would hurt him as a main event star.
Bringing Ambrose from the top card, where he was locked in a fued with ”The Phenomenal” A.J. Styles, to the upper mid-card was met by skepticism from some and seemed as a demotion of sorts for Ambrose.

On January 3rd edition of WWE Smackdown LIVE, Dean Ambrose pulled off a victory over ‘The A-Lister’ The Miz in the main event and captured the WWE Intercontinental Championship.

However, Vince McMahon, who made the call to put the Championship on Ambrose, has full confidence in him. He thinks that Ambrose can keep the IC title relevant in the same way as The Miz, who’s been pleasing the officials and fans with his stellar performances both in-ring and on the microphone.

After failing in an attempt to regain the WWE World Championship at WWE TLC PPV from A.J. Styles, Ambrose was booked to face The Miz on the following Tuesday on SmackDown LIVE for the Intercontinental Championship. However, he proved unsuccessful after ”The Chinless Sensation” James Ellsworth again interfered and ‘unintentionally’ cost him the match, allowing ”The A-Lister” to steal the victory.

After defeating Apollo Crews for the IC Title, The Miz ridiculed and left Renee Young red-faced in the post-match interview by talking about her real life relationship with Dean Ambrose which kickstarted a feud between Ambrose and Miz.
This week on WWE Smackdown Live, both Ambrose and Miz made their intentions clear to participate in the Rumble match at the Royal Rumble PPV in San Antonio, TX.

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